Digital Marketing Blog | Dilate Digital
www.dilate.com.au/blog/ ·
Mobile ·
2026-04-14 11:04:15
34
Performance
93
Accessibility
96
Best Practices
85
SEO
Core Web Vitals
| Metric | Value | Status |
|---|---|---|
| First Contentful Paint | 1.7 s | PASS |
| Largest Contentful Paint | 4.1 s | FAIL |
| Total Blocking Time | 1.5 s | FAIL |
| Cumulative Layout Shift | 0.896 | FAIL |
| Speed Index | 4.2 s | NEEDS WORK |
| Time to Interactive | 10.4 s | FAIL |
| TTFB | 337 ms | PASS |
| INP (predicted from TBT) | 1.5 s TBT | FAIL |
Page Stats
| TTFB | DOM Nodes | Scripts | Blocking | CSS Files | Images | Requests | Transfer |
|---|---|---|---|---|---|---|---|
| 337 ms | 0 | 11 | 1 | 10 | 27 | 61 | 2,007 KB |
Google Spam Policy Check
Risk Level: High
low hidden_text_minor
(1 occurrence)
1 element(s) with potentially hidden text — may be legitimate (accordions, tabs, screen reader text).
Code found:
display:none: <a aria-label="Let's Talk" class="open_typeform_floating floating-lets-talk" style="display:none;"> <span>Let's Talk</span>
Recommendation
Review each element. Legitimate uses: tab content, accordions, skip-to-content links. Suspicious: keyword-stuffed paragraphs, hidden link lists.
Impact
Small amounts of hidden content for UI purposes are acceptable.
high hidden_links
(1 occurrence)
1 hidden outbound link(s) detected — links with no visible text or CSS-hidden.
Code found:
https://www.google.com/partners/agency?id=5472379398
Recommendation
Remove hidden links. Every outbound link should be visible to users with descriptive anchor text.
Impact
Hidden links are a definitive link spam signal. Google will penalize both the linking and linked pages.
medium untagged_sponsored_links
(2 occurrences)
2 possible sponsored/affiliate link(s) without rel="nofollow" or rel="sponsored".
Code found:
https://www.google.com.au/search?hl=en&q=DilateDigitalPerth&ludocid=103240475790281863191&cad=h
https://www.google.com/partners/agency?id=5472379398
Recommendation
Add rel="sponsored" to paid links and rel="nofollow" to affiliate links. Google requires proper disclosure.
Impact
Undisclosed paid links violate Google's link spam policies. Both buyer and seller can be penalized.
Field Data (CrUX — Real Users)
Current (p75)
| Metric | p75 | Rating |
|---|---|---|
| CLS | 1 | FAST |
| FCP | 1940 | AVERAGE |
| LCP | 1941 | FAST |
| TTFB | 1028 | AVERAGE |
Predicted (28-day rollover)
| Metric | Predicted p75 | Rating | Change |
|---|---|---|---|
| FCP | 1525 | FAST | -415 |
| LCP | 2626 | AVERAGE | +685 |
| CLS | 90 | SLOW | +89 |
| TTFB | 341 | FAST | -687 |
Based on latest lab results blended over the 4-week CrUX rolling window. Actual values may vary.
Opportunities
| Issue | Savings |
|---|---|
| Minify CSS | Est savings of 2 KiB |
| Reduce unused JavaScript | Est savings of 75 KiB |